A History of Sweet Lou’s
(Abridged)

2,000,000 BCE – Soon after the discovery of fire, the first Sweet Lou’s opens under the name Upright Ugg’s in what is now Minneapolis. Boasting such delicacies as Dinosaur Delight and Thing I Found In Tree, the restaurant capitalizes on the success of the already popular Thing To Eat That Has Tiny Squares industry.

1500 BCE-200 BCE – The Waffle Iron Age

1492 – Tired of the flat, square waffles available in Europe, Christopher Columbus sets a course for the New World, where he believes the waffles will be round.

1517 – Martin Luther, frustrated by the breakfast options in 16th century Germany, nails a Sweet Lou’s menu to a deli door.

1670 – Sir Isaac Newton sits under a tree eating a cinnamon waffle. An apple falls into his dish and a great discovery is made. Later he writes, “An object that’s delicious tends to stay delicious.”

1776 – George Washington crosses the Delaware in search of provisions for the troops of the Continental Army and discovers that waffles make ideal rations.

1793 – After suggesting that starving peasants without access to bread eat cake instead, Marie Antoinette is beheaded. The first draft of her statement, in which she planned to announce, “Let them eat at Sweet Lou’s!” probably would have gone over much better.

1878 – The first frozen waffle is discovered in a glacier in Alaska. Sweet Lou’s vows to only use freshly made waffles.

1946 – Before the invention of graph paper, mathematicians and economists meet at Sweet Lou’s and drizzle syrup over waffles in order to chart trends in interest rates.

1974 – The first waffle in space.

1977 – Inspired by the squares on circle pattern of a waffle, Los Angeles engineers create the disco ball.

1989 – Berlin wall falls and Germany is reunited.  To celebrate, the government treats everyone to a snack at Sweet Ludwig's.

1996 – A waffle is cloned in Scotland.  Sweet Lou's vows to only use first generation, non-cloned waffles.

1998 – Mark McGwire and Sammy Sosa race to see who can eat the most waffles in one year.  Both their records are shattered by Barry Bonds three years later.

2007 – Sweet Lou’s opens in Northfield.

 

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